You don’t know me, Amazon!

“Amazon.com has new recommendations for you based on items you purchased or told us you own.”

To this day I keep getting emails about books that I have no interest in reading from Amazon. Just because I ordered a book for a friend who owned a restaurant 3 years ago titled “Cool Restaurants in New York” as a gift does not mean I give two shirts about restaurant design in my day to day life.

When I was a gullible young lad I ordered some book written by Kevin Trudeau and ever since then Amazon has assumed I want to get rich quick or hear about useless business schemes or health products.

I had a similar experience with Target online last year. I had purchased a baby shower gift for a friend and received baby offers for a few months afterwards (which is about as untargeted as it gets), but then it stopped. So I assume Target limits their assumptions.

So Amazon, stop making an ass of u and me (well, mostly u). My tastes and interests change and some were never my own tastes and interests to begin with. You don’t know me and pretending you do annoys the bejesus out of me.