“Amazon.com has new recommendations for you based on items you purchased or told us you own.”

To this day I keep getting emails about books that I have no interest in reading from Amazon. Just because I ordered a book for a friend who owned a restaurant 3 years ago titled “Cool Restaurants in New York” as a gift does not mean I give two shirts about restaurant design in my day to day life.

When I was a gullible young lad I ordered some book written by Kevin Trudeau and ever since then Amazon has assumed I want to get rich quick or hear about useless business schemes or health products.

I had a similar experience with Target online last year. I had purchased a baby shower gift for a friend and received baby offers for a few months afterwards (which is about as untargeted as it gets), but then it stopped. So I assume Target limits their assumptions.

So Amazon, stop making an ass of u and me (well, mostly u). My tastes and interests change and some were never my own tastes and interests to begin with. You don’t know me and pretending you do annoys the bejesus out of me.

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Somewhere Out There, a Computer is Stereotyping You
February 9, 2007 at 9:50 am

{ 4 comments… read them below or add one }

Ryan October 13, 2006 at 7:35 pm

hmm… I actually find them to be useful.. and if they do start listing things wrong (for example, when I buy a book for a friend on a subject I have no interest it) then I just click the ‘not interested’ button, which actually helps them display stuff I might actually like….

Go figure,,,

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M October 14, 2006 at 1:02 am

*sigh* same issue here. I ordered a digital camera for my brother a few months ago, and i still get many offers on camera-related items (photo paper, stands, albums…etc). It gets pretty annoying after a while, but it did help me once or twice in showing me something that actually interests me.

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Allen October 15, 2006 at 5:29 pm

go look for a playboy dvd sometime – then watch how the entire amazon hom epage becomes nothing but smut.

took me 2 months to get it fixed.

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Markus October 17, 2006 at 11:05 am

I do love my Amazon prime account, though. Props to them for that.
Thanks for the tip, Alllen ;)

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