Comments on: Testing Rubicon Project Ads http://blog.auinteractive.com/testing-rubicon-project-ads AU Interactive - Internet Marketing Tips and Observations Wed, 08 Sep 2010 21:24:46 -0400 http://wordpress.org/?v=2.8.6 hourly 1 By: RubenCV http://blog.auinteractive.com/testing-rubicon-project-ads#comment-1611 RubenCV Tue, 03 Jun 2008 22:39:47 +0000 http://blog.auinteractive.com/testing-rubicon-project-ads#comment-1611 The Rubicon Project service worked great when it was a private beta but once it went public with its new version...everything changed. Of my three sites, only one worked. The one that worked ignored the content blocks I placed on it so I got an annoying neon, flickering ad on a classic, family-oriented blog. Two of my sites never worked in my other sites after several promises to have their issues resolved. They definately don't cater to smaller sites. If you don't have millions of impressions...don't try it. They won't help you. The Rubicon Project service worked great when it was a private beta but once it went public with its new version…everything changed. Of my three sites, only one worked. The one that worked ignored the content blocks I placed on it so I got an annoying neon, flickering ad on a classic, family-oriented blog. Two of my sites never worked in my other sites after several promises to have their issues resolved. They definately don’t cater to smaller sites. If you don’t have millions of impressions…don’t try it. They won’t help you.

]]> By: Markus http://blog.auinteractive.com/testing-rubicon-project-ads#comment-1613 Markus Thu, 15 May 2008 19:55:17 +0000 http://blog.auinteractive.com/testing-rubicon-project-ads#comment-1613 @Elliot. Rubicon wasn't a good choice for this site. If you have lots and lots of pageviews they might be worth testing, but I think they'll have a tough road ahead (esp with Google's recent changes) @Elliot. Rubicon wasn’t a good choice for this site. If you have lots and lots of pageviews they might be worth testing, but I think they’ll have a tough road ahead (esp with Google’s recent changes)

]]> By: Elliot http://blog.auinteractive.com/testing-rubicon-project-ads#comment-1610 Elliot Thu, 15 May 2008 19:20:41 +0000 http://blog.auinteractive.com/testing-rubicon-project-ads#comment-1610 Now that it's some time later, what do you think of Rubicon? How does it compare to other networks? Now that it’s some time later, what do you think of Rubicon? How does it compare to other networks?

]]> By: Markus http://blog.auinteractive.com/testing-rubicon-project-ads#comment-1609 Markus Mon, 21 Jan 2008 21:17:23 +0000 http://blog.auinteractive.com/testing-rubicon-project-ads#comment-1609 Yeah, I agree. I don't understand why they rotate all these other networks in so much. I was getting shopzilla ads too - which were poorly targeted. I don't think Rubicon will do well with small to medium sites. There's just not enough impressions/clicks to train the system well enough. Yeah, I agree. I don’t understand why they rotate all these other networks in so much. I was getting shopzilla ads too – which were poorly targeted.

I don’t think Rubicon will do well with small to medium sites. There’s just not enough impressions/clicks to train the system well enough.

]]> By: Matthew Chen http://blog.auinteractive.com/testing-rubicon-project-ads#comment-1612 Matthew Chen Mon, 21 Jan 2008 20:45:16 +0000 http://blog.auinteractive.com/testing-rubicon-project-ads#comment-1612 We tested it for a couple of days. The performance is not good at all. You can get better performance by just letting adsense to put random ads there. Never trust optimization to let them put shopzilla ads there and you will get nothing. We tested it for a couple of days. The performance is not good at all. You can get better performance by just letting adsense to put random ads there. Never trust optimization to let them put shopzilla ads there and you will get nothing.

]]> By: JT- the Rubicon Project http://blog.auinteractive.com/testing-rubicon-project-ads#comment-1608 JT- the Rubicon Project Fri, 28 Dec 2007 17:30:59 +0000 http://blog.auinteractive.com/testing-rubicon-project-ads#comment-1608 I'm JT, the Rubicon Project BETA publisher guy. Thanks for testing us out and helping us make our product better. You can reach me or my team at care at rubiconproject dot com or check out our forums at https://www.rubiconproject.com/forum/. Targeting-- keep in mind, the ad networks do the "targeting"-- not the Rubicon Project. We can enhance the targeting of a particular ad network by sending them impressions that the ad networks can most effectively monetize. Also, it generally takes a few days for our system to gather enough data to begin to optimize the ads on your site (obviously the bigger the site, the quicker that goes). Thanks again for testing us out. We look forward to hearing your feedback. JT I’m JT, the Rubicon Project BETA publisher guy. Thanks for testing us out and helping us make our product better. You can reach me or my team at care at rubiconproject dot com or check out our forums at https://www.rubiconproject.com/forum/.

Targeting– keep in mind, the ad networks do the “targeting”– not the Rubicon Project. We can enhance the targeting of a particular ad network by sending them impressions that the ad networks can most effectively monetize.

Also, it generally takes a few days for our system to gather enough data to begin to optimize the ads on your site (obviously the bigger the site, the quicker that goes).

Thanks again for testing us out. We look forward to hearing your feedback.

JT

]]> By: Ohad Gliksman http://blog.auinteractive.com/testing-rubicon-project-ads#comment-1606 Ohad Gliksman Thu, 06 Dec 2007 10:28:15 +0000 http://blog.auinteractive.com/testing-rubicon-project-ads#comment-1606 I also reviewed their solution and it's potential feels great even though only time will tell I also reviewed their solution and it’s potential feels great even though only time will tell

]]> By: Markus http://blog.auinteractive.com/testing-rubicon-project-ads#comment-1605 Markus Tue, 04 Dec 2007 23:56:46 +0000 http://blog.auinteractive.com/testing-rubicon-project-ads#comment-1605 It's only been a day so it's way too soon to tell. I mostly put it on here so I could test targeting, performance, etc. I doubt it will profitable or that I'll leave it on after my test. (I think Rubicon is much better suited for a different type of site). It’s only been a day so it’s way too soon to tell. I mostly put it on here so I could test targeting, performance, etc.

I doubt it will profitable or that I’ll leave it on after my test. (I think Rubicon is much better suited for a different type of site).

]]> By: Mahidhar http://blog.auinteractive.com/testing-rubicon-project-ads#comment-1607 Mahidhar Tue, 04 Dec 2007 23:27:42 +0000 http://blog.auinteractive.com/testing-rubicon-project-ads#comment-1607 How is the performance so far? I also got accepted into Beta program. I want to see the feedback before I switch. How is the performance so far? I also got accepted into Beta program. I want to see the feedback before I switch.

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