A few years ago there was quite a bit of chatter about Local Search being the next big thing. But for a long time it just never materialized. If I had done a “predictions for 2007″ post, one of my points would have been: Local search finally comes of age.
The pot has been brewing for a while now and all the elements are seemingly coming together. I know this has been repeated often for the past few years, but I think the tipping point is finally here.
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“Fryman, we’re full of religion now. Everyone, bow your heads and pretend to be serious.”
- Ignignot
In case you didn’t hear about it yet (story) – Boston officials called out the SWAT team to investigate some devices that turned out to be Cartoon Network’s guerrila marketing effort – LED boards with the images of Mooninites (Aqua Teen Hunger Force characters) scattered across the city.
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Flickr (who are now owned by Yahoo) just made a huge mistake. Yesterday they announced a number of changes to the Flickr service, which have received an overwhelmingly negative response from their community. Among the changes:
- You will now be required to have a Yahoo ID to log on. Users will now be forced to have a Yahoo account.
- The number of contacts a user can have is now limited to 3,000. There are no grandfather clause exceptions – if you have 5,000 contacts, you have to delete 2,001 to be able to add one more.
- Each photo is limited to 75 tags. Personally I don’t think this one is a big deal.
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Over the past few months I found myself wanting to search for “web 2.0″ versions of many different websites just because most of the time I find that 2.0 sites are more intuitive, simpler, have useful features, and are a lot more fun to use. However there is not a “Web 2.0 search” that I’m aware of, so I decided to roll one myself using Google Co-op.
Introducing … (drum roll please) … Hype 2.0

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